Australian Womens Lingerie

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Lingerie has long been a way for us to express our sexuality in a way that empowers us, but if we’re being honest, it hasn’t always been an area that caters to all bodies in the way that it should. Fortunately, a new wave of inclusive fashion is upon us, bringing with it a wash of luxurious brands offering chic styles for all to feel their most beautiful in.

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Creating everything from soft and breathable everyday pieces to intricate and seductive lace-adorned designs for special occasions, there’s a whole wide world of intimates waiting to be discovered.

Australian Owned Lingerie Brands That Deserve A Spot On Your Radar

With diverse styles and sizes to suit all bodies, these are the modern lingerie brands we think deserve a spot in your wardrobe.

British lingerie company Bluebella offers a wide range of sizes from A to F cups, and sizes six to 20. Their ever-so-chic styles range from the fun and flirty to steamy and seductive, with everything from bras and bodysuits to full lingerie sets included in their collections.

French intimates icon Simone Pérèle have been providing beautiful everyday lingerie since 1948. From comfortable T-shirt bras to briefs, and lacy lingerie to slinky sleepwear, their wide range has something for everyone, with sizes from AA to G and 8 to 24.

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No list of lingerie brands could possibly be complete without mention of Savage X Fenty, the revolutionary brainchild of Rihanna. The ultra-inclusive brand offers intimates for all genders, with diverse bodies modelling the beautiful sets in US sizes from 0 to 22. Their designs are always ahead of the trend curve, offering fun and playful pieces alongside the ultra-risqué.

The name says it all. The ultimate destination for sexually liberated empowerment, Agent Provocateur offers luxe lingerie pieces “designed by women and made for everyone”. Deliberately subverting the male gaze to create boundary-pushing undergarments that empower the wearer, the brand’s eclectic and decadent pieces are truly luxurious. Sizes range from UK 6 to 18, and A to J cups.

Since being founded in Bondi in 2014, SIR has become a go-to for minimalist designer pieces — and their intimates are no exception. Each collection features a curated range of comfortable and effortlessly chic bralettes and briefs that add a touch of luxury to every day.

The Best Independent Australian Underwear And Lingerie Brands

Tired of the lack of comfortable lingerie, and the boring neutral shades that dominated every underwear range, Dora Larsen launched her namesake label to remedy those issues. The result is a vibrant punch of colourful pieces which are playful, flirty and ridiculously chic. Expect pastel sheer bralettes, lacy high-waisted briefs, statement satin bodysuits and more.

Australian label NICO celebrates minimalism and understated luxury with their basic-yet-chic lingerie. No frills are needed: just well-made intimates in modern colour ways and unfussy, comfortable designs.

Created by Kim Kardashian, SKIMS is the future of underwear, loungewear and shapewear. With styles available in sizes XXS to 4X, and in a range of colours that challenge traditional concepts of “nude” to create neutral shades for skin tone, Skims pieces are adored for their comfort and versatility. And while there’s not an ounce of frill or lace in sight, there is something undeniably sexy about the sleek, minimalist designs.

Bluebella Luxury Lingerie

— Souszy is an Australian brand offering comfortable, high quality and flattering lingerie and sleepwear. Stocking 20 worldwide brands alongside their own range, they have a diverse offering to cater to all tastes.

Founded by husband and wife duo Valeria and Ugo Campello in 1983, Cosabella (that’s ‘beautiful thing’, in Italian) continues to be proudly made in Italy. The brand blends traditional Italian artisanship with fashion-forward innovations and timeless designs, with sizes up to 16 and cups up to I.

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From humble origins in a small English town in 1977, Ann Summers has become a high street staple catering to all bodies. From daring to downright raunchy, the brand offers sexy lingerie from elegant lace bodysuits and chemises to risqué latex designs in sizes from 30A to 44G.

Australian And New Zealand Women Need Sheer Bras

If you like dainty, delicate lingerie, Fleur du Mal has the prettiest you could possibly find. Taking a fashion approach to lingerie, you can expect sumptuous fabrics, trimmings, and flattering cuts — as well as some saucier pieces designed to wow.

Founded by a mother-daughter duo who dreamed of a destination where they could buy supportive bras for bigger busts that still looked good, Brava has turned that dream into a reality. Expect a huge range of everyday and not-so-everyday styles ranging in sizes from 6D to 22K.

ELSE lingerie is designed by founder and creative director Ela Onur to be worn as a foundation or all on its own — you decide. The versatile lingerie celebrates the multifaceted, modern woman, with beautiful lace and cut-out detailing.

An Introduction To Australian Lingerie

Colourful, playful and youthful, Love Stories lingerie was founded by stylist Marloes Hoedeman with the goal of creating intimates as comfortable as they are elegant. The fun designs can be mixed and matched to suit your style, with everything from printed to patterned briefs, thongs, bralettes and more. Cup sizes range from A to F and underbusts from 70 to 85.

If super lacy, frilly lingerie just isn’t your style, there are still options out there catering to you. Calvin Klein offers some of the most comfortable underwear and intimates for all genders, with sleek and minimalist designs that give off a sexy, carefree vibe. From colourful crop top and brief sets to understated mesh underwear, there’s a huge range on offer for sizes 8C to 16E and XS to 3XL.

Knicker

Founded by Irène Leroux in 1968, ERES originally revolutionised the concept of modern swimwear before expanding to lingerie. Nothing is too frou-frou: Just simple and elegant, in the way that all great French designs are.

Glamorous Lingerie Set

We’re not surprised if you’ve already seen Chouchou Intimates pop up across your socials — they are highly Instagrammable, after all. Launched in Sydney in 2019, the brand is beloved by the likes of Addison Rae, and is a high femme fantasy of frills, lace, dainty bows and dream pastel colour ways. Ethically made and sustainably packaged, Chouchou sizing runs from XS to 3XL.

Bonds is no longer the no-frills socks-and-undies brand of your youth — it’s transformed into something much cooler and dare we say, sexier. Evoking the chic effortlessness of the likes of Calvin Klein, with a distinct Australian playfulness, Bonds offer a wide range of daily lingerie from cotton triangle bras to gender-affirming boxer-like briefs and even period underwear. Their new Icons range is particularly delightful, if you’re keen on a little dopamine under-dressing.

Tommy Hilfiger’s range of lingerie effortlessly blends a sexy attitude with daily, comfortable wear. Monogram mesh sets meet logo-banded crops and briefs, alongside a smattering of lace and prints.At Australia, we’re here to help you navigate this overwhelming world of stuff. All of our picks are independently selected and curated by the editorial team, but we may earn commission or other compensation from the links on this page.

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For staples that get their fair share of daily wear, our intimates are often left out of the fashion conversation. Or, even worse, they're not made to actually be as comfortable as they should. And as while sexy lingerie looks different to everyone, we can all agree that it should make you feel good. After all, we're talking about garments that sit pretty snug against our private parts — and don't they deserve the very best?

Reaching for the same old trusty knickers can become an act of habit, and while you don't need to replace them that regularly for hygiene reasons, there's nothing like the feeling of donning a new pair of undies.

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Luckily for us, Australia has a wealth of lingerie brands that have you covered in the underwear department. No matter what your style, you're sure to find something that tickles your fancy.

Best Lingerie Brands: 28 Lingerie Brands For Women In 2023

For the hopeless romantic in all of us, Hopeless Lingerie creates made-to-order pieces ethically in Melbourne (with the option of custom sizing). Since 2008, the sister duo behind the brand has cultivated an inclusive, sexy and daring destination for powerful people.

If you've been searching for breathable underwear that fit comfortably, and are earth-friendly, look no further than Vee Underwear. The Australian brand was born after the founder, Emma, realised there was a need for cute, vagina-friendly underwear. Vee offers a lush line of bamboo underwear that comes in a range of cuts — bikini, cheeky, high-waisted, g-strong and boy leg, at affordable price points.

Underwear For Humanity is on a mission like no other lingerie brand: this social enterprise prioritises sustainability and humanity. Garment workers are paid well above a living wage, 10 cents from every purchase is donated to Pay the Rent, and the brand partners with the National Homeless Collective to donate a pair of underwear with each purchase for those in need. Underwear For Humanity is also climate positive, Peta-approved vegan, and has a sling of other certifications covering its material use.

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Organic bamboo is at the core of what Boody is about. It's breathable,